[Xerte-dev] Re: Fw: [apereo-projects] Apereo Logo Now in our Store

[Julian Tenney]

Good point.

________________________________
From: xerte-dev-bounces at lists.nottingham.ac.uk <xerte-dev-bounces at lists.nottingham.ac.uk> on behalf of Ron Mitchell <ronm at mitchellmedia.co.uk>
Sent: 04 August 2016 08:22:47
To: For Xerte technical developers
Subject: [Xerte-dev] Re: Fw: [apereo-projects] Apereo Logo Now in our Store

We have more users in Europe than the US so not sure a US store is the best place for us - shipping cost too much of a barrier.

Let's do some research into a UK/Europe equivalent...

Sent from my iPad

On 4 Aug 2016, at 08:03, Julian Tenney <Julian.Tenney at nottingham.ac.uk<mailto:Julian.Tenney at nottingham.ac.uk>> wrote:


Maybe we should do this: Apereo have some of our funds we could use if there are any up front costs. What do you think? Chuck is offering help to other projects,


J


________________________________
From: projects at apereo.org<mailto:projects at apereo.org> <projects at apereo.org<mailto:projects at apereo.org>> on behalf of Charles Severance <csev at umich.edu<mailto:csev at umich.edu>>
Sent: 04 August 2016 04:09
To: sakai-user; dev sakai
Cc: Project Contacts
Subject: [apereo-projects] Apereo Logo Now in our Store

Hi all,

I paid to have the Apereo Logo digitized in the LandsEnd store.  It is a shirt logo - I have to have them make it a cap logo as my next step.  It is a little larger than the Sakai logos have been - It looks really nice on a shirt.

http://store.sakaiproject.org/

One of the cool things is that you can change thread color on the logo - for example the big “a" and word apereo are black by default but I wanted a black shirt so I just turned the black thread white as shown in the second attached image.

Some have wondered if this store generates any revenue and where that revenue goes.  The LandsEnd store is not a fund raising site - they work with corporate branding folks (like Coca-Cola and Ford) to provide high-quality merchandise following strict branding guidelines.  We pay them for things like logo set up, etc.  I have personally spent about $350 on logo set up for the store - because I wanted these shirts and anywhere I have printed them in the past charges a setup fee.  The other real advantage of LandsEnd is the amazingly wide range of items that can have a logo applied to them.

If someone wants to separately set up some kind of CafePress store as a fund raiser and give the money to Apereo - that would be super cool.  I am more interested in the community having access to clothing than to make this a fund raiser.

/Chuck

P.S. If other Apereo projects want to join the Apereo store (the store.sakaiproject.org<http://store.sakaiproject.org> just redirects to https://business.landsend.com/store/apereo/) I am happy to work with any Apereo project to help you get your logos in the store (it is a remarkably human-in-the-loop process at LandsEnd).

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