[Xerte-dev] Re: Alternative Apereo Branding

Mon Mar 9 16:02:56 GMT 2015

Inkscape file attached. Whatever we go for I think we should use an svg
rather than png. It the attached the fonts will need to be converted to
paths before using as part of the site.

From: xerte-dev-bounces at lists.nottingham.ac.uk
[mailto:xerte-dev-bounces at lists.nottingham.ac.uk] On Behalf Of Ron Mitchell
Sent: 09 March 2015 15:58
To: 'For Xerte technical developers'
Subject: [Xerte-dev] Re: Alternative Apereo Branding

It might be their tag but I quite like the re-enforcement of a focus on
academia. A lot of our users won't no the name Apereo.

I've played about with some variations in Inkscape. Will reply again with
the inkscape file attached in case that doesn't get through but here's a
screenshot.

From: xerte-dev-bounces at lists.nottingham.ac.uk
[mailto:xerte-dev-bounces at lists.nottingham.ac.uk] On Behalf Of Julian Tenney
Sent: 09 March 2015 13:56
To: For Xerte technical developers
Subject: [Xerte-dev] Re: Alternative Apereo Branding

I think the 'serving the academic mission is too much as well - and it's
Apereo's tag, not ours. 

Here's another version, just plain text:

From: xerte-dev-bounces at lists.nottingham.ac.uk
[mailto:xerte-dev-bounces at lists.nottingham.ac.uk] On Behalf Of Ron Mitchell
Sent: 09 March 2015 12:05
To: 'For Xerte technical developers'
Subject: [Xerte-dev] Re: Alternative Apereo Branding

I like bothbut I think the 'Serving the academic mission' looks a bit
cramped in the second version. What does that look like written under both
versions? e.g. 

Version one reads 

Xerte 

an apereo community project 

Serving the academic mission

and version 2 reads

Apereo

Xerte

Serving the academic mission

From: xerte-dev-bounces at lists.nottingham.ac.uk
[mailto:xerte-dev-bounces at lists.nottingham.ac.uk] On Behalf Of Julian Tenney
Sent: 09 March 2015 11:51
To: For Xerte technical developers (xerte-dev at lists.nottingham.ac.uk)
Subject: [Xerte-dev] Alternative Apereo Branding

This is an alternative approach: it's a bit easier to cope with because we
can use a font for the apereo text (Myriad), rather than work off the
graphics files Ian sent through.

Thoughts?

We really need to develop a number of icons / logos for different sizes, and
I don't see why we shouldn't be able to use both approaches really.

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